Digital Media

‘Free’ as in think twice

Free wi-fi in central London promotion launched

In this bulletin you can see & be happy about what expenses Nokia is making for the sake of giving Londoners _free _access to Internet via their Wifi access points. This is beautiful news, this should be where the information age should be going with strong data infrastructures and be available to everyone.

What keeps me on my toes about this initiative is this;

“The trial is going to help us understand what people are using it for so we can improve it in the future,” said Craig Hepburn, Nokia’s director of digital and social media.
We all care about usage statistics to improve our services, but to “understand what people are using Internet for” (see how Facebook does this.) might be the just right amount of motivation to provide London free WIFI.

I will be the first to read their Privacy policy, in full.


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