Communication Design

Mega.co.nz >> FAQ – Why New Zealand?

Q: Why base a cloud storage company in New Zealand, of all places?

A: Among other important reasons, New Zealand’s native Māori name is “Aotearoa”, which means “Land of the long white cloud”.

from Mega’s Help Center.

Mega is a privacy company that is being launched on the anniversary of it’s founders’ mansion being raided for copyright allegations against Megavideo. They host store digital files for online usage. Above you are seeing a prettified version of the reason why the company is located in New Zeleand. Interestingly though, below you will find the explanation provided to their prospective hosting partners page.

Unfortunately, we can’t work with hosting companies based in the United States. Safe harbour for service providers via the Digital Millennium Copyright Act has been undermined by the Department of Justice with its novel criminal prosecution of Megaupload. It is not safe for cloud storage sites or any business allowing user-generated content to be hosted on servers in the United States or on domains like .com / .net. The US government is frequently seizing domains without offering service providers a hearing or due process.

I think this is an exemplary approach on how to separate b2b from b2c communications.

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